The Newport Folk Festival is one of the longest running music festivals in the country and one which has played host to an incredible list of musical talent over the decades. Situated in Fort Adams State Park in Newport, Rhode Island, the festival plays host to tens of thousands of attendees from all corners of the globe, and a roster of musical talent that spans all ages. Newport is unique in that both fans and musicians are regarded as a family. The backstage area is a welcoming, creative space where musicians with decades of experience mingle and learn from those just beginning.
For the past four years, Giles Clement has become an integral part of the Newport experience and has brought his portrait studios to the festival site. Over the course of three days, Giles works behind the scenes collaborating with artists to create unique and lasting portraits.
The Giles Clement Studio has become essential to the Newport backstage experience and is a coveted stop for every musician playing the festival. We would love to work with Knob Creek to bring to life the faces and stories of some of the world's most talented musicians through the lens of Giles Clement at Newport Folk Festival 2018.
Giles Clement is a photographer with a style and approach to his craft that echos the work of a previous generation of artists. He has become known internationally for crafting honest, enduring portraits on large sheets of clear glass using a photographic process more than 160 years old.
His musician subjects have included Kris Kristofferson, Fiona Apple, Roger Waters, Elvis Costello, Regina Spektor, Burt Bacharach, Nathaniel Rateliff, Nick Offerman, Questlove, Maceo Parker, Shakey Graves and many, many others.
Images are made with a camera of his own design, a thirty-five pound intricate sculpture of aluminum and carbon fiber. The lens he uses was manufactured in 1918, originally designed as an aerial reconnaissance lens used in German Zeppelins in WWI.
The Giles Clement Studio at Newport Folk Festival®
This year, Knob Creek can be exclusive presenting sponsor of the Giles Clements Studio at Newport Folk Festival. Returning for the fifth year, Giles' studio has become a staple of the backstage experience for the Folk family. In his studio within the historic Fort Adams walls, Giles shoots and processes stunning 16"x20" Ambrotypes directly to glass using a lens from 1918. As part of the dark room processing, Giles can use a Knob Creek whiskey to bring these images to life. Along with ownership of the entire Studio experience, the Knob Creek brand will benefit from ample digital amplification, onsite brand exposure, and 1-1 interaction with artists & managers backstage.
The original glass images created this year of artists will be taken to New York City and displayed for a month in an art gallery. This opening would give an opportunity for Knob Creek to be on hand sharing their craft beverages.
Additionally, Giles has the ability to print to glass and could create a special Ambrotype printed directly to a Knob Creek bottle along with a special social video piece about the process shot in his studio in Nashville. Giles is also open to travel to your headquarters to create Ambrotypes of your head distillers or CEO.
KNOB CREEK BENEFITS:
- BRANDED CONTENT VIDEO [TBD BASED ON KNOB CREEK NEEDS]
- ONSITE - STUDIO ARTIST BAR: ONSITE EXPERIENTIAL BRANDING & SAMPLING WITHIN STUDIO AREA
- ONSITE - ARTIST GIFTING: ARTIST GIFTING & SAMPLING WITHIN THE PRIVATE ARTISTS AREA BACKSTAGE
- ONSTAGE BRANDING: THANK YOU SLIDE ON MAIN & QUAD STAGE VIDEO SCREENS DURING THE 3-DAY FESTIVAL (1X/DAY)
- POST-FESTIVAL NYC GALLERY SHOW: RIGHT TO EXCLUSIVE POST-FESTIVAL GALLERY SHOW IN NEW YORK CITY FEATURING THE 2018 MUSICIANS PORTRAITS AS WELL AS THOSE FROM PREVIOUS YEARS.
- NAMING RIGHTS "THE GILES CLEMENT STUDIO - PRESENTED BY KNOB CREEK"
- DEDICATED SOCIAL: FROM ALL OFFICIAL NEWPORT FOLK FESTIVAL CHANNELS
- DEDICATED SOCIAL: GILES CLEMENT CHANNELS
- INCLUSION SOCIAL: KNOB CREEK INCLUSION IN ALL STUDIO POSTS ON GILES' SOCIAL FOR DURATION OF FESTIVAL
- EMAIL - ARTIST COMMS: BRAND MENTION IN OFFICIAL PRE-FESTIVAL ARTIST COMMUNICATION + POST-FESTIVAL THANK YOU TO PARTICIPATING ARTISTS (500+ MUSICIANS)
- EMAIL - PARTNER THANK YOU IN PARTNER EMAIL BLAST TO LARGER FOLK MAILING LIST
NEWPORT FOLK FESTIVAL
NEWPORT FOLK ATTENDANCE: 30K
ORGANIC ARTIST SOCIAL REACH
artists are encouraged to share their images on social channels and asked to thank the studio partner. The reach of these artists can be massive.
ORGANIC PRESS COVERAGE
in past years our studios photo of the festival have been featured in the pages of Vanity Fair and Rolling Stone and this year we're talking with several other major outlets.
What is an Ambrotype?
How can Whiskey factor in?
Previous Newport Folk Festival Favorites
Fort Adams, a former military outpost founded in 1799 has since become a state park and the site for the Newport Folk and Jazz Festivals which began in 1959. Our studio lies inside this beautiful structure and over the past five years has become a place where musicians of all levels mingle, relax and share a beverage with friends new and old.
Jessica Kausen - email@example.com